Communications & Outreach
Strengthen Public Trust
As someone who works in water utility management, you need to keep your customers informed and educated.
To help you succeed, AWWA has materials to help communicate various water-related topics, such as Drinking Water Week, lead in drinking water and the value of water. The goal is to strengthen public trust in water by helping you keep your customers informed and highly engaged.
For resources on building and reinforcing public trust, visit AWWA’s Strengthen Public Trust resource page.
Strengthen Public Trust Resource Page
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Communication Resources
Trending in an Instant Guide and Executive Summary
In today’s digital media environment, water utilities must compete with many voices seeking to influence how customers feel about their water quality and service.
Advocacy groups, product marketers, celebrities and others can leverage social media and a decentralized media culture to place utilities suddenly and unexpectedly in a negative light.
To help water sector professionals prepare for and manage these situations, AWWA has updated its guide, Trending in an Instant: A Risk Communication Guide for Water Utilities, and an accompanying Executive Summary.
Lead Communications
Frequent and transparent communication is key to keeping our communities safe from lead in pipes and plumbing. We have resources to help utilities communicate with customers about lead while managing regulatory requirements, including those in the U.S. Environmental Protection Agency’s Lead & Copper Rule Revisions.
Lead Communications
Value of Water
AWWA is a founding partner of the Value of Water Campaign to support efforts to educate and inform consumers, public officials, decision-makers and stakeholders about the value and importance of water.
Value of Water
DrinkTap.org
AWWA’s consumer-facing website that answers common questions about tap water.
Discover upcoming water events in your area and watch videos about the history of water.
Learn More
Social Media
It has become critical that organizations have a strong presence on social media platforms such as Facebook, LinkedIn, X, Instagram or YouTube.
Social Media Guidelines
Topical Videos
The water sector is often the subject in the news. These interviews with our staff and volunteers offer unique expertise on an array of issues.
Topical Videos
Drinking Water Week
For more than 40 years, AWWA and its members have celebrated Drinking Water Week – a unique opportunity for both water professionals and the communities they serve to recognize the vital role water plays in our daily lives.
Drinking Water Week
Source Water Protection Week
Source Water Protection Week is an opportunity to raise awareness about the importance of caring for our beautiful drinking water sources.
Source Water Protection Week
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Celebrating 50 Years of Safe Drinking Water Act
