WHY SHOULD YOU USE THIS CAMPAIGN?

This campaign helps utility and service provider members to recognize the outstanding contributions to water by employees of different background, gender, race and sexual orientation during Special Emphasis Observances Months.

Modeled after Only Tap Water Delivers, the Special Emphasis Observances Months campaign provides a set of highly customizable materials in a downloadable toolkit. The campaign uses vocabulary and imagery that are designed to support current diversity, human resources and public outreach efforts.

WHAT’S THE PRIMARY MESSAGE?

The campaign's primary messages are:

• Employee recognition
• Cultural awareness
• Consumer outreach
• Public relations

WHAT’S INCLUDED IN THE CAMPAIGN?

The campaign includes:

• Poster
• Advertisement
• Service Commendation

SPECIAL OBSERVANCES:

• African-American History Month (February)
• Women's History Month (March)
• Asian-Pacific American Heritage Month (May)
• Hispanic Heritage Month (September - October)
• LGBT History Month (October)
• Disability Employment Awareness Month (October)
• American Indian and Alaska Native Heritage Month (November)

For additional information contact AWWA Section Services.