Digital Marketing Opportunities

Digital advertising is a powerful opportunity to increase brand loyalty and drive online sales in a cost-effective and measurable way. Through ads on various devices and channels, you can reach large audiences.

AWWA’s digital offerings allow you to reach water industry professionals as they’re learning and keeping up with industry news.  

AWWA HomepageWebsite Display Advertising

Water professionals use to access up-to-date industry news, resources, networking tools, industry standards, and manuals of practice. Advertise on and reach a diverse and qualified audience from all over the world, 24 hours a day, 7 days a week. Monthly Average
  • 600K page views
  • 174K visits
  • 100K unique visitors
  • 3.49 page views per visit
Source: Google Analytics
Journal AWWA and Opflow Websites
  • 53K page views
  • 18K visits
  • 15K unique visitors
  • 3 page views per visit
Source: Adobe Analytics


Website Advertising

AWWA offers website banners by guaranteed impressions or cost-per-thousand (CPM). CPM allows advertisers to pay each time an ad is displayed, so advertisers can easily justify the cost effectiveness of online campaigns. New to CPM advertising? We are here to help. Call your Territory Sales Manager.

$50/CPM, run of site
$60/CPM, geotargeted by state(s)

AWWA WebsiteWebsite Advertising Specs

Ad Dimensions:
Leaderboard: 728 × 90 pixels horizontal
Medium Rectangle: 300 x 250 pixels horizontal
Smartphone Banner: 300 x 50 pixels horizontal (replaces Leaderboard on mobile)

File Types:
GIF, JPG, PNG, and HTML5 with click-through tags (DoubleClick preferred)

Max File Size:
As small as possible while maintaining image quality, but no larger than 100KB

   • HTML5 or animated GIF
   • Max 24 FPS
   • Max of 3 loops or 15s duration, whichever comes first
Third-Party Tags (Rich Media only)

Not Permitted:
• Audio
• Adobe Flash
• Blinking, flashing, oscillating, or otherwise intermittent images
• Fly-out, fly-in, expanding, page overlay, or interstitial effects
• Forms or other mechanisms to collect data, including contact information
• Accessing a user’s webcam, microphone, or clipboard

Email art to AWWA:

Table of Contents Emails for Journal AWWA and OpfloweTOC

Table of Contents emails are sent to AWWA members for each issue of Journal AWWA and Opflow.

Journal AWWA eTOC sent to an average of 34,790/month
Opflow eTOC sent to an average of 34,576/month

Journal AWWA and Opflow priced separately

  1x  3x   6x  12x
  Position 1     $1,750         $1,540         $1,355         $1,193    
  Position 2   $1,375     $1,210     $1,065     $937  
  Position 3      $1,100     $968     $852     $750  
  Position 4   $1,100     $968     $852     $750  

 Note: eTOC banners are all 300 x 250 pixels horizontal and still-frame (non-animated). Creative due the 20th of the month prior.

AWWA Connections - Exclusive Opportunity

This email is sent every other Friday to more than 37,000 AWWA members.
Monthly: $1,750

Note: AWWA Connections banner is 600 x 100 pixels horizontal and still-frame (non-animated). Creative due the 25th of the month prior.

Total Water Solutions SpotlightTotal Water Solutions®

Total Water Solutions Spotlight is a monthly product email delivered from AWWA to over 55K water professionals. Customers have been averaging 29 clicks per placement. Includes a 50-word product description and a 150 × 150 pixel image of your product or logo. 
$995/email, 15 spots/month

ePDF Downloads - Exclusive Opportunity

Capture audience attention quickly and effectively on a cover page added to each Journal AWWA or Opflow article downloaded. ePDF advertising includes measurable click-throughs so you can easily measure the success—the number of times an article is downloaded during the month you’re advertising. Size is 10 times larger than most online ads (the same size as a full-page Journal AWWA or Opflow print advertisement).
  • Full text downloads of Journal AWWA and Opflow articles from 139 countries, including Australia, India, Canada, China, and Brazil
  • Monthly average of 14K full text downloads
Journal AWWA and Opflow $4,000/month exclusive



Contact Your Territory Sales Manager

East and Southeastern United States, Asia, Australia, Canada, and South America

Pam Fithian 
d - 303.347.6138
c - 720.315.5407
f - 303.795.1989
Email Pam

Midwest and Western United States, Alaska, Hawaii, Europe, Israel, and Mexico

Donna Walstrom
d - 303.734.3601
c - 720.829.7851 
f - 303.795.1989 
Email Donna