Opflow

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Opflow coverOpflow presents new and established technologies and ideas that readers can apply to water treatment and distribution as well as wastewater operations. Readers appreciate that Opflow delivers content for practical use that's also easy to understand.
   

Opflow By the Numbers

  • Over 80% of readers use Opflow to stay up to date on industry news and trends.***
    62% read Opflow to learn about new products and technologies.***
    41% say they further investigate a product they saw advertised.***
    36,336 average monthly circulation**
    98,107 monthly reach*
    55% of readers are from a public water supply company.*

Opflow Readers*...

  • 9% bought products or services advertised.
  • 14% requested additional information from a company, sales rep, or distributor.
  • 18% recommended/specified products.
  • 38% discussed an ad/article with someone else in the company.
  • 43% visited an advertiser’s website.
  • 64% took one or more actions based on advertising.

*November 2018 AdImpact, Signet Research, Inc.
**2020 Statement of Ownership, John Wiley & Sons Inc.
***August 2019 Readership Survey

 

Contact Your Territory Sales Manager

East and Southeastern United States, Asia, Australia, Canada, and South America

Pam Fithian 
d - 303.347.6138
c - 720.315.5407
f - 303.795.1989
Email Pam

Midwest and Western United States, Alaska, Hawaii, Europe, Israel, and Mexico

Donna Walstrom
d - 303.734.3601
c - 720.829.7851 
f - 303.795.1989 
Email Donna

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2021 Opflow Editorial Calendar

View PDF Calendar

 Month

 Order Deadline
 (Noon MST)

 Materials Deadline
 (Noon MST)

 Special Feature

 Additional Distrubution

 January/February

 12/7/20

 12/14/20

 AWWA Standards
 AMI Strategies
 PFAS Treatment

 

 March

 1/25/21

 2/1/21

 Water Reuse
 Member Filtration

 

 April 

 2/22/21

 3/1/21

 Water Sampling/Testing
 ACE Preview

 

 May 

 3/29/21

 4/5/21

 Leak Detection
 Smart Water Solutions

 

 June 

 4/26/21

 5/3/21

 Drought Preparedness and Response
 Flushing and Cleaning

 ACE21

 July/August

 5/24/21

 6/1/21

 Storage Tank Maintenance
 SCADA Management

 AWWA/WEF Transformative
 Issues Symposium

 Utility Management Conference
 and YP Summit

 September 

 7/26/21

 8/2/21

 Pipeline Assessment
 Trenchless Technology

 Water Infrastructure 
 Conference & Exposition

 October 

 8/23/21

 8/30/21

 Water Treatment
 Valve Maintenance

WEFTEC

 November

 9/27/21

 10/4/21

 Filter Maintenance
 Disinfection

 North American Water Loss

 Water Quality Technology 
 Conference® & Exposition

 December

 10/25/21

 11/1/21

 Energy Management
 Fire Protection

 

 

Issue topics are subject to article availability and the discretion of the editor and do not define the entire issue. Every issue carries articles of general interest and broader scope than its specific topics.

Send editorial inquiries and submissions to the Opflow editor at opfloweditor@awwa.org. 

Direct advertising and Product Spotlight inquiries to the advertising manager at advertising@awwa.org.

Certification Corner

A 1/3 page ad in each issue, placed next to the quiz with the types of questions found on certification exams, allowing Opflow readers to sharpen their skills and knowledge.

Ten-issue contract: $3,085/issue
Six-issue contract: $3,282/issue
Three-issue contract: $3,491/issue

Cover Fold-Over

Direct readers straight to your advertisement with your logo and “See us on page __” right on the front cover. $1,200/issue

 

 

Marketplace

Highlight your product; includes full-color image and 75-word description as well as an online listing in the Product Marketplace. $995/issue

“Opflow keeps me informed of new technology and emerging challenges in the water/wastewater utility area.”
Manager, Government

 

2021 Opflow Member Rates

(published monthly)

  Size 1x 3x 6x 10x
 Two-Page Spread  $9,832 $9,340 $8,780 $8,253
 Full Page $7,275 $6,911 $6,497 $6,107
 Two-Thirds Page $5,985 $5,686 $5,345 $5,024
 One-Half Page $4,978 $4,729 $4,445 $4,179
 One-Third Page $3,675 $3,491 $3,282 $3,085

 

 Special Position  $500   
 Inside Front Cover $8,366  
 Inside Back Cover $8,003  
 Back Cover $9,021  


Prices can change without notice.

 

PREMIUM OPTIONS:
Insert (bound-in or blow-in)
Poster (polybag or bound-in)
Barrel Cover
Faux Cover (one-sided or two-sided)

2021 OPFLOW DISPLAY AD SPECS

View as PDF

Mechanical Specifications

  • Screen: 120/133
  • Printing: Web offset
  • Fonts: PostScript Type 1, no TrueType or font substitutions


PDF File Submission

High-resolution PDF file submission is preferred over sending native files for Journal AWWA and Opflow.

  • PDF/X-1a compliance (Note: PDF/X-1a is a PDF output option in InDesign, Photoshop, and Illustrator.)
  • No spot colors—must be CMYK, not RGB
  • All fonts must be embedded and transparencies flattened. (Note: These requirements are built into the PDF/X-1a preset.)
  • All elements must be high-resolution (300 ppi). Ink density 300%.
  • Do not apply security to the file.
  • Use crop and bleed marks offset from the printable area.


General Guidelines

  • Do not send press releases for product ads.
  • Photo or logo files must be in EPS, TIF, or JPG format and be named with the appropriate extension.
  • File resolution should be at least 300 ppi.
  • Do not compress the files.

 

 SIZE MEASUREMENTS  
 Two-Page Spread Live area: 15″ × 10″
w/bleed: 17″ × 11.375″
 		  
 Full Page Final trim: 8.375″ × 10.875″
Live area: 7″ × 10″
w/bleed: 8.875″ × 11.375″		  
 Two-Thirds Page Vertical  
4.5625″ × 10″
 		  
 One-Half Page Horizontal  
7″ × 4.875″
 		  
 One-Third Page Square  
4.625″ × 4.875″
 		  
 One-Third Page Vertical  
2.125″ × 10″
 		  
 Binding  Saddle Stitch  

 

Email Art:
advertising@awwa.org 

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