Journal AWWA

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Journal AWWA coverJournal AWWA is the voice of the association. A forum for sector thought leaders, it presents timely, transformative ideas that can be applied in real-world situations. Covers issues affecting municipal drinking water, wastewater, and water reuse. Primary audience: managers and executives at water, wastewater, and combination utilities.

Journal AWWA Readers Take Action 

  • 73% of readers indicate that Journal AWWA content, including advertisements, has helped them make decisions.* 
  • 36% of readers say they read Journal AWWA to browse advertisements, and 22% check these ads to find products or services to meet a specific need* 
  • 54% of readers visited a company’s website after seeing a Journal AWWA ad, and 47% researched a product, service, or company 
  • 64% of readers pass along Journal AWWA content to others, and 59% discussed specific articles with colleagues*

Journal AWWA By the Numbers

  • 33,362 Qualified circulation** 
  • 29,362 Receive Journal AWWA as a member benefit.** 
  • 21,802 Subscribers self-identify as water or wastewater professionals.** 
  • 64% Of subscribers read Journal AWWA every month*
  • 72% Of subscribers have sole decision-making responsibility for at least some purchases, and 68% have shared decision-making responsibility.

*Journal AWWA Reader Survey, 2020
**June 2021 BPA

East and Southeastern United States, Asia, Australia, Canada, and South America

Pam Fithian 
d - 303.347.6138
c - 720.315.5407
f - 303.795.1989
Email Pam

Midwest and Western United States, Alaska, Hawaii, Europe, Israel, and Mexico

Donna Walstrom
d - 303.734.3601
c - 720.829.7851 
f - 303.795.1989 
Email Donna


2022 Journal AWWA Editorial Calendar



Due Dates

Bonus Distribution*

January/February Management and Leadership Editorial: 9/1/2021
Sales Close: 11/29/2021
Materials Due: 12/6/2021
AWWA/AMTA Membrane Technology Conference & Exposition
AWWA/WEF The Utility Management Conference™ and YP Summit
March Water Distribution Systems Editorial: 11/1/2021
Sales Close: 1/31/2022
Materials Due: 2/7/2022
April Regulations and Policies Editorial: 12/1/2021
Sales Close: 2/28/2022
Materials Due: 3/7/2022
May Conservation and Water Use Efficiency Editorial: 1/3/2022
Sales Close: 3/28/2022
Materials Due: 4/4/2022
June Utility Research/AP Black Award Winner spotlight Editorial: 2/1/2022
Sales Close: 5/2/2022
Materials Due: 5/9/2022
July/August Engineering and Construction Editorial: 3/1/2022
Sales Close: 5/31/2022
Materials Due: 6/6/2022
Transformative Issues Symposium
Water Infrastructure Conference & Exposition
September Sustainability: Resilience and Adaptation Editorial: 5/2/2022
Sales Close: 8/1/2022
Materials Due: 8/8/2022
October Water’s Workforce Editorial: 6/1/2022
Sales Close: 8/29/2022
Materials Due: 9/6/2022
November Future Systems (Water Quality and Technology) Editorial: 7/1/2022
Sales Close: 10/3/2022
Materials Due: 10/10/2022
Water Quality Technology Conference® & Exposition
December Communication and Innovation Editorial: 8/1/2022
Sales Close: 10/31/2022
Materials Due: 11/7/2022

*2022 conference schedule may be revised. Issue topics are subject to article availability and the discretion of the editor and do not define the entire issue. Every issue carries articles of general interest and broader scope, in addition to the issue’s topic of focus.

Send editorial inquiries and submissions to the Journal AWWA editor at

Direct advertising and Product Spotlight inquiries to the advertising manager at

Product Spotlight

Highlight your product; includes full-color image and 75-word description as well as an online listing in the Product Marketplace.


Product Spotlight



“Journal AWWA is very useful in my job in helping me keep up on technology, regulatory issues, and management strategies. I look forward to seeing the next Journal every month.”
Management Professional,
Public Water Supply—Municipally Owned







2022 Journal AWWA Member Rates

(published monthly)

 Size 1x 3x 6x 10x
 Two-Page Spread  $10,095 $9,590 $8,985 $8,379
 Full Page $8,020 $7,619 $7,138 $6,657
 Two-Thirds Page $6,275 $5,961 $5,585 $5,208
 One-Half Page $5,161 $4,903 $4,593 $4,284
 One-Third Page $3,800 $3,610 $3,382 $3,154
 One-Fourth Page  $2,737 $2,600 $2,436 $2,272


Special Position   Add $500   
 Inside Front Cover $9,223  
 Inside Back Cover $8,822  
 Back Cover $9,945  

Prices can change without notice.

Insert (bound-in or blow-in)
Poster (polybag or bound-in)
French Gatefold
Barrel Cover
Cover Wrap
Faux Cover (one-sided or two-sided)


Mechanical Specifications

  • Screen: 120/133
  • Printing: Web offset
  • Fonts: PostScript Type 1, no TrueType or font substitutions

PDF File Submission

High-resolution PDF file submission is preferred over sending native files for Journal AWWA and Opflow.

  • PDF/X-1a compliance (Note: PDF/X-1a is a PDF output option in InDesign, Photoshop, and Illustrator.)
  • No spot colors—must be CMYK, not RGB
  • All fonts must be embedded and transparencies flattened. (Note: These requirements are built into the PDF/X-1a preset.)
  • All elements must be high-resolution (300 ppi). Ink density 300%.
  • Do not apply security to the file.
  • Use crop and bleed marks offset from the printable area.

General Guidelines

  • Do not send press releases for product ads.
  • Photo or logo files must be in EPS, TIF, or JPG format and be named with the appropriate extension.
  • File resolution should be at least 300 ppi.
  • Do not compress the files.



 Two-Page Spread Live area: 15″ × 10″
w/bleed: 16.25″ × 11″

 Full Page Final trim: 8″ × 10.75″
Live area: 7.25″ × 10″
w/bleed: 8.25″ × 11″

 Two-Thirds Page Vertical
 4.625″ × 9.25″

 One-Half Page Horizontal  
7″ × 4.875″

 One-Half Page Vertical  
3.375″ × 9.25″

 One-Third Page Square
4.625″ × 4.875″

 One-Third Page Vertical  
2″ × 9.25″

 One-Fourth Page  
3.375″ × 4.875″

 Binding  Perfect  


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