Embedding Sustainability into a Utility's Business Culture (PDF)
- Author(s): Marlow, David R.; Moglia, Magnus; Beale, David J.; Stenstromer, Anna
- Publications: Journal - American Water Works Association
- Issue Date: February 2012
- Volume / Number: 104, Number 2
- Page(s): E121-E126
- DOI: http://dx.doi.org/10.5942/jawwa.2012.104.0026
- Product Number: JAW_0075365
Non-Member Price: $0
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Engagement with sustainability can be conceptualized as a journey
in which initiatives involving management, employees,
stakeholders, and the community gradually facilitate changes in
direction and attitude that are in line with sustainability principles.
This view holds that an organization's culture is a key point of
leverage in any attempt to move to a business model more closely
aligned with sustainability concepts. Building on this view, an
approach was developed in which business decisions were analyzed
in order to assess the sustainability culture of a water utility. This
article presents an overview of this research, including background
on how an organization's culture can influence decisions. A method
for analyzing decision-making from the perspective of sustainability
policy is demonstrated using a case study undertaken with an
Australian public water utility.
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